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Privacy Policy

Effective Date: June 26, 2026

Benadep (“we,” “our,” or “us”) respects your privacy and is fully committed to protecting the commercial and personal data of our users. This Privacy Policy outlines how we collect, utilize, and safeguard information across our marketplace platform, in strict compliance with U.S. federal and state regulations, including the California Consumer Privacy Act (CCPA).

1. Information We Collect

To operate our B2B marketplace effectively, we collect the following business and personal identifiers:

  • Business Profile Data: Full name, Salon/Company name, Employer Identification Number (EIN), Tax ID, or Resale Certificates.
  • Contact Information: Professional email address, business phone number, and physical salon/billing addresses.
  • Transaction Details: Records of purchased wholesale quantities, favorite variants, order values, and interaction history with AI tools (such as the Salon Reorder Assistant).
  • Payment Metadata: We utilize secure, PCI-DSS compliant payment gateways (e.g., Stripe, PayPal). Benadep does not directly store or log your credit card numbers or banking credentials on our local servers.

2. How We Use Your Information

Your data is exclusively processed to optimize your B2B commerce experience, specifically to:

  • Verify professional salon credentials and facilitate state tax exemptions.
  • Fulfill bulk shipping orders and dynamically generate precise real-time logistics rates.
  • Power our AI Salon Reorder Assistant to predict your consumable depletion cycles and auto-draft your monthly refills.
  • Deliver automated transactional updates, customer service follow-ups, and targeted wholesale promotions.

3. Data Protection & Sharing Safeguards

  • No Data Selling:Benadep will never sell, lease, or rent your salon’s purchase history or operational data to third-party marketing companies.
  • Authorized Disclosures: Data is only shared with essential structural entities (such as shipping carriers for delivery and payment gateways for clearings) required to execute your transaction.
  • Advanced Encryption: We employ industry-standard Secure Sockets Layer (SSL/TLS) encryption to safe-keep all data in transit.

4. Your Rights and Choices

Depending on your state of residence, you maintain the right to access the data we hold about your salon, request corrections to inaccurate information, or request the permanent deletion of your business profile from our active directories. For privacy-related inquiries, please contact us at privacy@benadep.com.